Use of Funds

• IT Development (50%): Our decentralised Metaverse and AI Recruiter are the two principal components of our technology, which will command a large portion of our initial resources. We plan to continuously support the same and introduce new features, improve user experience and add new languages to expand across the globe quickly.

• Marketing and Sales (25%): We will engage in targeted guerilla marketing, both organic and inorganic, on existing social networks, complemented with inbound content marketing to onboard our first set of users. For experts, we will handpick the initial cohort with maximum incentives and let the quality continue from there. For companies too, we will do the same with key HR managers at leading startups and MNCs. SMEs will follow.

• Administration and Operations (15%): We intend to keep running Whalepod as a lean, cost-effective start-up. However, to compete in the HR and blockchain ecosystem at the highest levels, we will need sufficient funds for the right access to talent and opportunities.

• Bug Bounty Program (5%): Given that our metaverse and AI will be responsible for hiring across industries and nations, it should be cheat-proof and have a minimal number of vulnerabilities/ breakages. Hence, the decision to reward those who will help in making the platform more stable and secure.

• Legal (5%): We will need access to reliable legal advice to ensure that we operate in accordance with the laws and regulations of each jurisdiction, especially with our talent ecosystem revolving around cryptocurrency.